The YGS Group

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Success Stories

Thrive Causemetics

Corporate Marketing Collateral

The Strategy
Thrive Causemetics is a new company that produces an organic line of cosmetics that are both vegan and crueltyfree. It is also the first and only luxury beauty brand with a one-for-one giving model: For every product purchased, they donate one to a woman going through cancer treatment. Thrive reached out to YGS to further evolve the brand.

The Execution
Our first project was to develop a CMYK formula for print that matched Thrive’s existing brand color—a turquoise hue. Through the development of 20 different color swatches, YGS gained approval from Thrive on a CMYK build during the first proofing round! This color value will be applied to all product shots and print products, allowing for guaranteed brand color consistency across the board.

YGS continues to support Thrive Causemetics through the production of corporate collateral and promotional materials.

The Results
“We received the inserts yesterday and they look fantastic! The quality is so much better! Thanks for all your hard work on them.”
—Annie Schultz, Brand Director,
Thrive Causemetics

Thrive has its sights set on growth, and as that growth occurs, YGS remains at the ready to meet any demands that may arise—design, photography, color correction, social media, and more. YGS is thrilled about this exciting opportunity to not only collaborate with a growing startup, but also to be a part of such a worthy cause!